and multi-location advertising
Rizlène Alaoui

Rizlène Alaoui

Team Lead Digital Media

"The challenge of local campaigns is to juggle between budget, reach and performance."

Publicis Groupe, a venerable institution founded in 1926 by Marcel Bleustein-Blanchet, has evolved into a global powerhouse. Today, it stands as the second largest communications group in the world and a trailblazer in marketing, communication, and digital business transformation. Under the visionary leadership of Arthur Sadoun, the third CEO in its storied history, Publicis Groupe operates at every juncture of the value chain, offering a comprehensive spectrum of services from consulting to execution. Their unique approach combines marketing transformation and digital business transformation, positioning them as a trusted partner in their clients' quest to enhance personalization at scale.

With ten distinct areas of expertise spanning Communication, Media, Data, and Technology, Publicis Groupe operates as a unified and agile organization. This seamless structure ensures that clients across the globe enjoy effortless access to their wealth of expertise in every market they serve. With a presence in over 100 countries and a workforce of approximately 98,000 professionals, Publicis Groupe is well-equipped to drive innovation and deliver exceptional results in the ever-evolving landscape of marketing and digital business transformation.

In tandem with DeepReach, Publicis Groupe elevates its multi-location advertising campaigns, harnessing the platform's advanced capabilities to optimize marketing strategies and empower their clients to thrive in a digital-first world. This partnership underscores Publicis Groupe's unwavering commitment to innovation and personalized solutions that drive transformative results.

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