Ddb - Digital University

DDB Digital University, a subsidiary of DDB Paris, was established in December 2010 to provide a clear and shared understanding of the digital landscape. It aims to support internal change within companies by fostering a common foundation of digital culture. The university offers customized training programs that help employees gain knowledge and adapt to the new digital era. These modular programs are designed to accelerate awareness and long-term adaptation. The effectiveness of each training cycle, consisting of one or multiple modules, is evaluated through participant satisfaction questionnaires. The page mentions various notable clients who have engaged with the DDB Digital University, including Google, Twitter, Facebook, Apple, The New York Times, Airbnb, McDonald's, Sony, Coca-Cola, and many others.